Tuesday, April 29, 2008

Nonprofits and "Mission over Membership"

Just read this article from the NTEN newsletter that I found both pointed and refreshing and wanted to make a note of it for myself:

Mission Over Membership in Online Advocacy by Charles Lenchner, DemocracyInAction

It is a good reminder for those involved in non-profit work that technology/fundraising/outreach strategies must always be in service to the mission - not the other way around!

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